Welcome to the Global MICE Collaborative.

We provide a single go-to solution to accelerate workforce development and destination capabilities awareness. Through a partnership, the International Association of Exhibitions & Events (IAEE), Meeting Professionals International (MPI) and the Society for Incentive Travel Excellence (SITE), have come together to make the industry stronger.

The Global MICE Collaborative provides Meetings Incentives Conferences and Exhibitions (MICE) professionals throughout emerging worldwide markets with a "best of" collaboration that includes access to a combined network of 126 chapters worldwide.

MICE Fundamentals: Conference, Exhibition & Incentive Events

IMEX Smart Monday | October 7, 2024 | 9:30 AM-4:30 PM

Brought to you by the experts at IAEE, MPI and SITE, this certificate course offers an overview of the MICE sector with specific training in the knowledge and skills necessary to host conference, exhibition and incentive events. Gain access to the expertise and tools needed to find success in the MICE industry. Deep dive into the strategy of meeting design and execution, learn about incentive travel and how it fuels organizational performance and discover the business of exhibitions and their unique value proposition. Leave with a base knowledge of the three cornerstone event types that fuel a trillion-euro industry, gain insights into the explosive growth of the MICE sector and employ best practices in the design and delivery of meaningful conferences, exhibitions and incentive events.

Course Highlights

  • Experienced Instructors: Learn from industry experts with extensive event planning experience.
  • Practical Assignments: Apply your knowledge through hands-on projects and case studies.
  • Networking Opportunities: Connect with peers and industry professionals.
  • Career Advancement: Acquire the skills and expertise necessary to pursue excellence in event management.
  • Comprehensive Resource Materials: Access a library of resources, templates and tools to aid in your event planning journey.



The Global MICE Collaborative offers:




Destination Consulting
Live Events



About Our Collaborators



Organized in 1928 as the National Association of Exposition Managers to represent the interests of trade show and exposition managers, the International Association of Exhibitions and Events™ is the leading association for the global exhibition industry. Today IAEE represents over 12,000 individuals in 52 countries who conduct and support exhibitions around the world.


Founded in 1972, Meeting Professionals International (MPI) is the largest meeting and event industry association worldwide. MPI provides innovative and relevant education, networking opportunities and business exchanges, and acts as a prominent voice for the promotion and growth of the industry. MPI has a global community of 60,000 meeting and event professionals including more than 17,000 engaged members.


Founded in 1973, the Society for Incentive Travel Excellence (SITE) is comprised of 2,700+ members and 29 local chapters. Our members are incentive travel professionals who know from experience that incentive travel works. The SITE global member community, which represents 84 countries is on a mission to strengthen and inspire this extraordinary industry.